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- [@] - - PROJECT APPROACH - In this document, we will describe the approach of our Design Team in the creation of the concept for the Hollywood Artspark. The principles used for this transformation of an under utilized but important parcel of land are proposed to be followed in the development of a program concept and design for this project which is also an important parcel in the fabric of ~ the Sunny Isles Beach Community. We came together as a team to interpret a vision for a Project with a mission to revitalize downtown Hollywood. Broward County offered an award of up to $5 million to a community, based upon a community's program and design proposal for a park and facilities to support and enhance the arts. The City had a vision for a "bold and visionary" Project and we were charged with winning this Project at the County. We did. We worked with the community, with city staff and with a team of professionals, with visionary programming ideas and by taking an approach that proposed solutions that were unanticipated, and today offer the region a destination which is unique in South Florida. Recently the City was awarded the 2007 Roy F. Kenzie Award for "Capital Projects/Beautification". The Project has been published throughout Europe and the United States, and the first building has only just been completed (October 2007). j We would like to share this vision with you as an example of how Sunny Isles/Heritage Park may be a similar J'ourney that we will take with you in order to ~r ~ ;:~::::::i:i:I~YWOOd, Young Circle, which sits at the heart of the City, is a 10 ~ ------ acre park surrounded by Federal Highway. It was an empty, remote place and was impossible to get to as a pedestrian. It was destitute during the day and considered by many unsafe at night. - - ~ Project Designer, Margi Nothard from Glavovic Studio, the Design Consultant firm created the program and designed the project. Marvin Scharf the Project Architect led the team and Patrea St. John, as one of the Landscape Architects, went on to completely transform the entire park to what today has been described by Beth Dunlop, Miami Herald's Architecture critic as follows: "Like Barcelona, there is a feeling of modern art come to life in Artspark. It is a remarkable work of architecture, landscape and urbanism and it is a place that can be taken as a whole - a set piece of design or exploded and enjoyed bit by bit". ~ ~ The Artspark design embraces the principle that it is an urban park, a part of the City of Hollywood and the region. It is a part of the unique landscaped environment. It is connected to the landscape and it is connected to the world of creativity and imagination. This is an important precedent that we will bring to the development of the Heritage Park Site. ~ Our goal was to create a work at art in a place where it could be experienced by all who walked through the park and where every element and experience in the park is considered special and unique, both at the ground level as well as when viewed from above by the residents of the surrounding buildings. ~ ~ We provided an outer promenade and an historical inner pathway to saunter along within the park, we created pathways where you can take moments to contemplate the energy of an ancient Baobab tree and we created a lyrical fountain to enable you to run through to get soaking wet. 2200 Park Central Boulevard North, Suite 100, Pompano Beach, FL 33064 USA (954) 974-2200 FAX (954) 973-2686 161 Group, Inc. is a Division of 181 Group and incorporates the practice of Scharl & Associates, Incorporated