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Development Counsellors, Int #1
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RFP No. 11-02-02 Public Relations Services
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Development Counsellors, Int #1
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Last modified
5/25/2011 11:21:31 AM
Creation date
3/9/2011 8:55:24 AM
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CityClerk-Bids_RFP_RFQ
Project Name
Public Relations
Bid No. (xx-xx-xx)
11-02-02
Project Type (Bid, RFP, RFQ)
RFP
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<br /> <br />'I . <br /> <br />I ~"!~")W{.f,$,?:1<~;:;~ <l -~.,..,.,. <br />t~;;:~,,~Zj,;;~~;1i.: , I~.:<;i"'/.'......l <br /> <br />, I T1IROVGHYUTTHE LATE 1980'S AND EARI.Y 90'S, I WORKED AS <br />I a nigh!lif1 colum nist for the alternative newspaper Mill/IIi <br />I New Times and kept a small o/Jice on Lincoln Road, the <br />pedestria~ mall that bisects the northern stretches of South <br />Beachhn the 60'5. the vibe of Lincoln Road-designed by the <br />late Mtrrit Lapidus of Fontainebleau and Eden Roc fame- <br />I ' ~ <br />was Mrd Men South, but the glamour days were long gone by <br />the 80's: rJtlrees with radioactive tans shuffled past bedrag- <br />gled d~ag ~ueens and downtrodden shops. Bur there were <br />I interlJdcs'ofgrace: I'd start the day watching the rehearsals <br />of the ~Iiatli City Ballet, in :111 old windowed scorefront (their <br />, . I I I d' V" , S ,) I h <br />onglOa stu 105 arc now a Ictorla secret store). n t e <br />I 'I <br />I evenings'Ihc New World Symphony (NWS). conducted by <br />Michatl Tjlson Thol11as, would broadcast its concerts live on <br />rhe str~et fver a terminally low-tech sound system, <br />I Thirty.years later. Lincoln Road has emerged at the fore- <br />front of Miami's cultural revolution, thanks to Frank Gehry's <br />just-opened New World Center performing arts venue. An <br />I ambitious stab at the civic transcendence of blockbuster <br /> <br />I <br />I <br />I <br />I <br />II <br />:1 <br />'I ~v- _ .~.A ).M <br /> <br />I <br /> <br />I <br /> <br />r".~:.~ <br />~. ....'fo!~. \l4 <br />.~ ~,~.;-~- <br />.~~'';:: ~~.~-~-=: ~; :~, ~...-~-... ,-. <br />,.-;, ~-;,..., ;rJt"" - 4. ,?~_e ,~;.: _ .'... :-- . <br />;;~?~~ ...;.-~ ~.. ;: -,:~ :~ <br /> <br />I <br /> <br />I 1101 MARCH 2011 TR.WELANOI.EISURE.CO~l <br /> <br />architecture, the building is a testament to the city's ability <br />to reinvent itself after years of shaky real estare devclop- <br />ments, The project is relatively modest in comparison (0 <br />Cehry;s other work-his trademark geological formations <br />arc contained within a partly-glass-walled rcctan1,'lIlar bo~. <br />r n all respects, the Cehry campus is intended to be used as <br />an everyday social arena, not simply gaped at. Visitors to the <br />adjacent 21/1-acre park, designed by the renowned Dutch <br />firm West 8, Can watch rehearsals and symphony patrons <br />through a six-story glass curtain wall, as well as concert <br />broadcasts and video-art murals on a 7.000-square-foot pro- <br />jection wall. As Gehry explains, "The building is meant to <br />be a seduction, a way to lure people in by blurring the dis- <br />tinction between the private and public realms: <br />In the same manner that the fight to preserve South <br />Beach's Art Deco district 40 years ago jump-started the <br />first resurrcction of l\liami, the campus-and. of course, <br />such events as Art Basel Miami !leach-is helping the city <br />establish itself as a major destination on the global cultural <br />
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