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Addendum I Binder_RFP
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RFP No. 19-07-02 Citywide Re-Branding Services
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Addendum I Binder_RFP
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8/19/2019 12:41:48 PM
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YOUR BRAND <br />A brand is not just a logo, but the design of an experience, the feelings and <br />values we want to evoke in customers when they interact with it. Our <br />branding process begins with an analysis that carefully analyzes your <br />market, target audience and competition to help de ne the brand <br />positioning. <br />We help our clients to de ne a communication strategy to position the <br />brand in the market, which is delivered to you in the format of a brand guide <br />to help you run your business with a clear vision.
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